
Creating Demand
Demand for sustainable and low-carbon products and services has grown exponentially in the last decade. Companies are beginning to use digital tools to differentiate their sustainable products in the marketplace using real-time data and make that impact visible to their customers in a trusted yet verified way. The Digital Climate Alliance will pursue Government-to-Business and Business-to-Business opportunities to utilize digital tools to create markets for products based on their environmental impact leveraging the increase in demand for green products and services.